Redfeather Outdoors is one of the last remaining snowshoe, canoe, and apparel manufacturers that still handcrafts every pair in the USA.
Our base of operations is in La Crosse, Wisconsin, located in the heart of the Driftless Region, a unique, glacially untouched area known for its rugged bluffs, coulees, and the scenic Mississippi River Valley. Surrounded by rivers, streams, and endless outdoor opportunities, it’s a place where nature constantly inspires our work.
Behind every Redfeather canoe and snowshoe is a team of experts in manufacturing, design, paddlesports, and outdoor recreation. Our craftsmen, designers, and outdoor enthusiasts bring together generations of knowledge to create products built for real-world adventures. From the factory floor in La Crosse, Wisconsin, to our retail team in Ely, Minnesota, every member of the Redfeather team shares a commitment to quality, performance, and customer service.
Ted Bell starts designing and building lightweight performance canoes, gaining attention in the paddling world for innovative composite construction and wilderness-focused designs.
1988
Bell Canoe Works Is Founded
Bell Canoe Works is officially established in Minnesota, quickly becoming one of the most respected canoe manufacturers in North America.
1990s
Bell Canoe Gains National Recognition
Throughout the 1990s, Bell Canoe becomes widely known among Boundary Waters paddlers, racers, and expedition canoeists for its lightweight Kevlar and composite canoe lineup.
Early 2000s
Innovation Defines the Brand
Bell Canoe continues pushing canoe design forward with advanced hull shapes, lighter materials, and high-performance touring canoes that help define modern wilderness paddling.
2007
Production Moves to Wisconsin
Following the acquisition, canoe production shifted from Minnesota to La Crosse, Wisconsin, where ORC continued building many of the respected Bell designs.
2011
Bell Canoe Production Ends
Bell Canoe Works ultimately shuts down production and the Bell Canoe brand disappears from the market, leaving many paddlers concerned the iconic designs were gone permanently.
2010s
Redfeather Preserves the Canoe Legacy & Changes Bell Canoes To Redfeather Canoes
Even after the Bell name disappears, Redfeather Outdoors (Known for their snowshoes) retains the molds, tooling, and knowledge behind many of the original Bell Canoe designs.
2021
Redfeather Canoes Launches
The Bell canoe line is officially reintroduced under the Redfeather Canoes brand, bringing many of the proven Bell-inspired canoe designs back to paddlers under a new identity.
2026
RedFeather Opens Ely Store
In 2026, Redfeather Outdoors expanded its presence into Ely, Minnesota, opening its first-ever retail location in the near the Boundary Waters Canoe Area Wilderness. Located in downtown Ely, the store was created to serve paddlers, campers, and outdoor enthusiasts with handcrafted Redfeather canoes, snowshoes, and premium outdoor gear built for Northwoods adventures.
Today
Redfeather Continues the Tradition
Redfeather Canoes now carries forward the legacy started by Ted Bell, combining classic canoe craftsmanship, modern materials, and a renewed outdoor brand vision for a new generation of adventurers.